Video Structured Data

Google Search is an entry point for people to discover and watch videos. Videos can appear in Google Search results, video search results, Google Images, and Google Discover. Videos may also be eligible for enhancements as well.

You have to include the required VideoObject properties for your content to be eligible for display as a video rich result. In addition to the VideoObject, you can add the following data types to enable video enhancements in Google Search:

  1. BroadcastEvent: Mark up livestream videos to enable a LIVE badge on your video.

  2. ItemList: Mark up pages with a list of videos to enable a video host carousel.

  3. Clip: Mark important segments in your video to help users quickly navigate to specific points in a video.

VideoObject

Required Properties

  1. description (Text): The description of the video. HTML tags are ignored.

  2. name (Text): The title of the video.

  3. thumbnailUrl (Repeated ImageObject or URL): A URL pointing to the video thumbnail image file. Image URLs must be crawlable and indexable.

  4. uploadDate (Date): The date the video was first published, in ISO 8601 format.